What makes a photo go viral? Luck?  Strong emotion? How about a great photo?  In fact, it’s all of these.  With a great photo, a little bit of luck, and an emotional connection, your social media posts can go viral too. Whether you’re marketing yourself, an event, a product, a fundraiser, or a service do...

PPC (Pay Per Click) strategy can be an important step to observe when it comes to marketing your website.  However, when we look at the bottom line, the fact is that you may be receiving a lot of hits on your site, but are visitors actually making a meaningful action? You may find that your...