Mobile phones are everywhere and every year they get smarter. From surfing the net to posting pics on Facebook, people spend a lot of time using this device. And those people include members of your target audience.

Mobile phones are highly engaging – sometimes they even seem like an extension of the user.  Having an audience that is already engaged is half the battle for reaching potential customers.  After this, comes strategy.  Read on to discover three captivating ways to reach your audience on their mobile phones.

1. Create a Free App

Apps are the new version of websites.  In fact, 80% of time spent on mobile devices can be attributed to apps.  By creating your own app, you get in on this action.  Depending on what you offer, your app could be a version of your website or something entirely different.  The fun part is working with a creative team to design your free app.

2. Advertise on Facebook

Facebook has integrated mobile advertising. So when someone is viewing their feed using the Facebook app, they will be viewing your ads with seamless integration. An engaging ad will simply look and feel like antother post rather than an ad. Another bonus is that Facebook advertising is inexpensive for reaching such a large audience.  In fact, you can spend as little as $1 to boost a post.

3. In-Game Mobile Marketing

You know those free games everyone loves to play on their phone?  Free apps, like Angry Birds, have ads displayed to make revenue on their game. You can use banners and/or pop up ads to reach potential customers.

There are many other ways to reach your target audience on their mobile devices, including Email and Text (SMS) campaigns, remarketing display ad campaigns, Twitter advertising, and more. If you would like to explore what solutions make the most sense for your business, call Brady Anderson at Solutions Digital Marketing (425.689.7991) or message us for a free consultation today!