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Want Google to put your company on its pedestal (top 5 natural search list)? Put your customers’ needs and interests first wherever they find you online, including your website, social media, ads and Google My Business profile.
When it comes to digital marketing, it’s important to understand that it’s not just SEO or social media, or even advertising, for that matter. In fact, each of those things (SEO, social media, and advertising) are just a part of the bigger digital marketing pie or puzzle.
Do you want to grow your brand? Or, do you just want to become more popular on social media? If so, you have to embrace all social media has to offer and implement proven and effective engagement building activities.
15 October 2018 - 9:26, by , in Blogging, Content, Online Marketing Strategy, Comments off
Once you have created a website, you may think your work is done. After all, you have established your web presence. However, this isn’t the case. The next step is to create amazing content to engage and delight your visitors and readers. If you are ready to start creating killer content, the first thing you...
As we head into the fourth quarter of 2018, the question is, “Are you happy with your SEO results?” Whether you have had increased website traffic via SEO or not, there are some important SEO best practices you should start to implementing today to grow your website presence. Read on to learn more. Make Your...
24 October 2017 - 9:54, by , in Blogging, Content, SEO (Search Engine Optimization), Comments off
When you search for something online, you likely start the process by entering a few words in the search bar of your chosen search engine. Pretty simple, right? Once your results are displayed, how do you decide what to click on? If you are like most people, this isn’t a long and drawn out process....
20 September 2017 - 16:17, by , in Content, Google Search, SEO (Search Engine Optimization), Comments off
The phrase “keyword stuffing” is one that has been around since the early days of search engine optimization (SEO). Today, it describes a “shady” technique website owners use to manipulate the search ranking for their site for a certain keyword or set of keywords. Are you still unsure exactly what this means? Don’t worry, you...
Digital Marketing Photography
What makes a photo go viral? Luck?  Strong emotion? How about a great photo?  In fact, it’s all of these.  With a great photo, a little bit of luck, and an emotional connection, your social media posts can go viral too. Whether you’re marketing yourself, an event, a product, a fundraiser, or a service do...
18 July 2017 - 14:22, by , in Content, Online Marketing Strategy, Web Design, Comments off
An e-commerce site is considered as successful as the first impression it gives. While you want your website to produce the best conversion rates, you need to know the elements of the website design that can make or break your store. While you might have an appealing website, there are other things you need to...
31 March 2017 - 11:47, by , in Bing, Blogging, Content, Google, Search Engine Ranking, Comments off
The world of SEO is ever-changing.  Google frequently updates their algorithms and makes other changes to how websites show up in the search results, but there is still one constant – and that is content.  No matter what is going on with SEO changes, the one thing you can rely on to stay the same...