Want Google to put your company on its pedestal (top 5 natural search list)? Put your customers’ needs and interests first wherever they find you online, including your website, social media, ads and Google My Business profile.

When it comes to digital marketing, it’s important to understand that it’s not just SEO or social media, or even advertising, for that matter. In fact, each of those things (SEO, social media, and advertising) are just a part of the bigger digital marketing pie or puzzle.

As we head into the fourth quarter of 2018, the question is, “Are you happy with your SEO results?” Whether you have had increased website traffic via SEO or not, there are some important SEO best practices you should start to implementing today to grow your website presence. Read on to learn more. Make Your...

When you search for something online, you likely start the process by entering a few words in the search bar of your chosen search engine. Pretty simple, right? Once your results are displayed, how do you decide what to click on? If you are like most people, this isn’t a long and drawn out process....

The phrase “keyword stuffing” is one that has been around since the early days of search engine optimization (SEO). Today, it describes a “shady” technique website owners use to manipulate the search ranking for their site for a certain keyword or set of keywords. Are you still unsure exactly what this means? Don’t worry, you...

Off-Page SEO is a strategy used to increase your off-line and on-line marketing potential by using content, relationships, and URL links to build a unique experience for customers and search engine crawl bots. The outcome of this method is to develop gradual growth in advertising and search rankings that will lead to increased traffic and...

Chances are, you have used the phrase “just Google it” a time or two. Google is searched more than 3.5 billion times each day. Over two-thirds of buyers use a google search when making a decision of what to buy. If you aren’t showing up on the first page of Google, you are losing business....

Do you find yourself ignoring your blog because you can’t think of anything to write about? Or rehashing the same topics over and over again?  Maybe you feel you’ve exhausted the topic of your site and have been out of fresh ideas for a while. Since your blog is a vital part of your business,...

Having an engaging blog is the best way to drive organic traffic to your website.  Google loves fresh, captivating content that gives the user an experience that meets or exceeds their expectations. And with Google constantly changing how they rank your site, you can’t go wrong with sincere content that will have readers clicking and...

As we discussed in the last blog post, organic traffic is one of the most important sources of new customers for a business’s website. The technical aspects of SEO are still important, and can’t be ignored, but now more than ever, CONTENT and USER EXPERIENCE are instrumental for a good-performing site. The content must not...